The goal
Icam requested an e-commerce platform to sell their content-creation products. Icam Store is considered one of the biggest shooting-equipment retailers in Egypt — so opening an online store was at the level of having a new branch, but this time serving the whole country.
The solution
With a short development period and a humble budget, they turned to Piece of Web. We loved the project. Within just 15 days we delivered a fully functional, mobile-friendly e-commerce website — built not just for their current needs but for future growth. To keep everything secure and running smoothly, we provide monthly updates with new features, keeping the site current with the latest WordPress and WooCommerce capabilities, plus regular e-commerce-grade backups and maintenance.

The results
In just the first month after launch, Icam Store hit major milestones — serving 200+ customers and reaching £1 million in sales, with multiple shipping and payment options. The site has since seen several significant upgrades, and Piece of Web continues as Icam Store's trusted technical partner with ongoing support and maintenance.